About
Alan McKenna
Alan McKenna is a business strategist with over 22 years experience in turning companies around and exploding their growth. He has a proven track record for helping companies attain massive revenue increases, slash marketing costs, and growing bottom-line profits through implementing innovative sales and marketing strategies.
He has created profitable joint ventures and strategic alliances. Created and executed highly profitable direct mail and email marketing campaigns. Created new and turnaround online marketing strategies.
Originally from England, Alan managed the marketing nationally for a $60 Million UK Company before being transferred to the US where he helped market and launch the unique English Conservatory to the USA, developing 3 major sales territories – Long Island, New York (5 Boroughs) and Pennsylvania; helping grow that business from Zero to $20 Million annually. He applied his unique systems and accelerated the annual revenues of one office by almost 60% in just eight weeks.
Alan moved to California and established his own sales and marketing consulting company; helping build companies’ revenues, simultaneously spending zero extra on marketing, or slashing their marketing expenditure and adding huge additional profits to their bottom line.
Alan lives from the principal of constant and never ending improvement both personally and professionally and is dedicated to conscious and sustainable business practice and growth. He has trained, studied and mentored with the top business, sales, marketing and internet marketing authorities in the world including Tony Robbins, Chet Holmes, Jay Abraham, Frank Kern, Alex Mandossian, and many others.
As a Licensed Master Practitioner of Neuro-Linguistic Programming (NLP) and Clinical Hypnotherapy, Alan believes that his unique expertise and results (below) in consulting, training and mentoring companies have been achieved through working with his clients and integrating this information holistically.
Expertise in Growth and Turnarounds:
- Strategic Sales & Marketing Planning
- Internet Marketing Strategies
- Online Lead Generation & Sales Strategies
- Direct Response Marketing Strategies
- Joint Ventures & Strategic Alliances
- Sales Presentation & Closing Training
- Webinars & Teleseminar Sales Strategies
- Database Creation and Growth
- Persuasion & Influence Copywriting
- Direct Mail & Email Marketing Campaigns
Sample Results: Alan has developed and implemented strategies to help…
- One international company grow 128% in one year and then continue to grow by 123% over 20 months.
- One client to increase revenues by 61% in the first 6 months and maintain a 74% growth over 17 months.
- Grow the revenue for one region of a nationally known company by 20% while slashing their marketing costs by more than 42% within 6 months.
- Accelerate revenues in one flagging office with 2 sales reps, from just under $1 million (sold over the previous eight months) and increased them by almost 60% to over $1.5 million in just eight weeks.
- Create a marketing strategy for one company that in four months grew lead flow by 1600%. Built a strategy to convert the leads into a successful membership program – adding a five figure monthly profit. Increased sales appointments by 500% – converting these appointments into clients for higher end products.
- Implement ONE strategy that grew a company’s revenues by 90% in ONE month.
